Different Models of E-commerce Marketing Service

Why E-commerce marketing services

E-commerce Marketing and Customer Engagement Strategies are some of the most important tools for any consumer-focused marketer working in the digital age to drive as much organic inbound traffic to your e-commerce store.so the e-commerce marketing services beneficial for businesses in a few major ways: it can reduce costs by limiting the expenses of owning and running a physical store it allows businesses to reach more
customers than physical locations alone, and also has big potential to influence more in-store purchases. E-commerce is most well-known as the process of buying and selling physical or electronic items online. Examples include online retail shopping, auction sites like eBay, trading goods and services between corporations, and online banking.

E-commerce Marketing Service

Types of E-commerce models

E-commerce is the process of buying and selling of various products and services by businesses through the internet and the E-commerce is the purpose of internet and the web to conduct business but when we concentrate on commercial deals among organizations and individuals demanding selective information systems under the guarantee of the firm it accepts the form of e-business.

There are primarily 4 types of e-commerce models:

Business To Consumer (B2C)

Business to consumer is the first type of e-commerce that is also the most common one. It is also known as B2C model. The B2C model works by retailers and marketers that use clear data in various marketing tools so can sell their products to the internet users. In this type online business selling is offered to individual customers. And most internet users can use the shopping cart for everything they need. Payment is mostly done through credit cards or by payment gateways like the PayPal.

Business To Business (B2B)

In this, both the buyers and sellers are business entities. B2B describes commerce transactions between businesses, such as between a manufacturer and a wholesaler, or between a wholesaler and a retailer. And The volume of B2B transactions is much higher than the volume of B2C transactions and any other transaction. And the benefits of B2B Model are:
1 Encourage businesses online.
2 Products import and export.
3 Determine the buyers and suppliers.
4 Position trade guides

Consumer To Consumer (C2C)

Consumer to consumer (C2C) or citizen-to-citizen E-commerce involves the electronically-facilitated transactions between consumers through some third party. But in this both the web users or both the parties cannot carry out any transaction without the platform that is provided by an online market A common example is the online auction, in which a consumer posts an item for sale and other consumers bid to purchase it; the third party generally charges a flat fee or commission.

Mobile Commerce

Mobile commerce or m-commerce uses mobile devices like the mobile phones as can carry out online transactions. Nowadays, web designers are trying to optimize the website so they can easily view on mobile phones and to allow the use of e-commerce marketing services. Mobile commerce conduct commerce uses mobile devices like the mobile phones or smartphone,  etc.

Vmayo Technologies

Vmayo is the leading Service provider and provides Marketing Automation platform services with high reliability and may provide the email marketing and mobile marketing or the other services. It is providing the best solution for e-commerce business and websites. Vmayo E-commerce Marketing encompasses any kind of advertising, online or offline, that drives traffic to an online store. The most common examples include Google AdWords, display ads, and social media marketing like Facebook, Instagram, and Pinterest. It helps an E-commerce Business by giving the fastest Service on a very less cost. Here you can generate leads faster as compared to other Marketing platforms.

It provides the following Digital Marketing Services:-

Email Marketing Service

Mobile Marketing Service

Search Engine Optimization

Conversion Optimization

Cloud-Based IVR Solution

Software solution etc.


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