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5 Best Cheapest Email Marketing Services

March 16, 2020

A cheap and affordable email marketing service isn’t difficult to find. On the research for the cheapest email marketing services to run your campaigns without wanting to take out a second contract?  In this blog, we’re going to introduce the cheapest email marketing services options. We’ll examine what makes each one unique, and help you settle on the best solution for your business. Choosing the right email marketing service can have a significant impact on the success of your marketing campaign. Let’s read various cheapest email marketing services !! cheapest email marketing services

Why Choose The Best Email Marketing Services ?

Email marketing is one of the most cost-effective marketing instruments for small businesses. According to a study, email marketing on average equals a 4300 percent return on investment (ROI) for businesses in the United States. This is because email marketing is simple to operate, gives you whole control, and supports you to establish a direct connection with your customers. Not convinced on email marketing? See these email marketing services for why growing an email list is so great today.

It’s essential to know that a lot of your profit with email marketing depends only on the email marketing software you choose because they are answerable for making sure that your emails really go delivered. If you aren’t accurate, then you will end up paying a lot more money for some features and disastrous email deliverability rates (which causes you to drop even more money).

1.Mailcot.com (www.mailcot.com) 

cheapest email marketing services

 

 

 

 

 

They are No.1 Mass Mailing Service Provider Company in India. They provide the Best and Cheap Email Marketing Services.Boost your sales and business with Bulk Email Marketing Services, we provide email newsletters, email drip campaigns, automated welcome emails, email template design, copywriting, transactional emails, email analytics, contact forms for your website, email software setup, email CRM integration, compliance with GDPR and federal CAN-SPAM laws.

Provides services such as :-

  • Email Marketing

Email Marketing Services allows your business to email the consumer whenever you want. While not every email needs to be a sales pitch, your contact with the customer should provide something of value to them.

  • Transactional SMTP

If you are looking for a Transactional SMTP service, then you probably have an application that sends out either marketing or transactional messages and is searching for a host to relay these messages in bulk.

 

  • Marketing Automation

Create fully automated campaigns with the world’s most intuitive workflow builder. Apply tags, trigger campaigns, add delays, branch with if-then logic, and do about 30 other things.

 

2. SendinBlue (www.sendinblue.com)

SendInBlue

As one of the cheapest email marketing software options, SendinBlue’s key selling point is its scalability. If you’re looking to try out an email campaign or two without investing a ton of resources, you can start out on the free plan and work your way up as needed.This service also makes email marketing a very streamlined affair, with many templates and workflows to help get you up and running in a flash.

3. SendGrid (sendgrid.com)

The SendGrid website.

While SendGrid is one of the cheapest email marketing software tools, it can still get pricey if you have a lot of contacts.However, it’s ideal for smaller businesses that don’t need to send a lot of emails but do want access to a ton of features and customization options. SendGrid also offers a custom API, making it a solid choice for developers.

4.Cakemail (www.cakemail.com)

cheapest email marketing services

If you’re looking for a simple and streamlined option, Cakemail can be an excellent choice.While it lacks some of the automation features more elaborate services offer, it makes managing your list and creating email campaigns simple and painless.It’s a solid option for small businesses that need basic email marketing features without all the frills (and associated costs).

5. MailerLite (www.mailerlite.com)

cheapest email marketing services

All in all, MailerLite is one of the best and most well-rounded options available.It provides plenty of help creating your emails, managing your list, and automating your campaigns, while keeping the cost low.In addition, it’s a particularly strong choice if you’re also looking for a tool to help you design pop-ups on your site to attract subscribers, as well as landing pages where you can send those who open your emails. cheapest email marketing services

B2B Marketing, Business, Digital Marketing, Email Campaign, Email Marketing, Mail Marketing, Marketing

Completely Why Market Your Business With Email ?

March 6, 2020

Everyone has a question in their minds that Why Market Your Business With Email? We have understood the market already. Email Marketing is a vital marketing way to market and tool for your business or brand that improves relationships with candidates. But how precisely we should leverage email to grow your business and how do you identify if it’s working?

Tactics with information, examples and best practice advice will help to achieve a successful Email Marketing approach for your business. Whether you are beginning to market your business from a mark or wanting to improve your current program.

To Grow an Intended Email List

Why Market Your Business With Email

Why Market Your Business With Email? The first step in marketing business with email is to automatically collect email addresses from recipients. They join with emails and are expected to match giving customers down the line. View promoting your email in extremely-visible areas on your website and social networks. Writing messaging for development, concentrate on the purpose provide in emails and how content will help users.

Plan With Modular Email Templates

plan with modulor email templates

Before you begin sending emails to your subscriber list, it pays to spend some time on your email plans so they can be easily removed together.

Unless you have a dedicated email planner or developer to hardcode your emails, your best chance for building different email campaigns is to use a modular email template plan.

Modular templates consist of pre-coded plan blocks that can easily be updated or exchanged out depending on how much content you’d like to add. It’s also important that your email plans reflect your brand found on your website so that users have a regular experience when they read your emails. Why Market Your Business With Email

Produce a Constant Brand Voice

produce a constant brand voice

Producing relevant and seamless expertise for your subscribers starts with a confirmed and constant brand voice. And just like your designs need to stay constant with your brand, your copy and brand voice needs to come through in your emails.

The nature of your email copy should also follow your website and anywhere else that your brand has an appearance. Brand voice and character will vary according to your industry and service. B2C brands may have more space in their casual and bright tone. B2B companies should try to support a warm, but coach-like tone so that recipients view your brand as a subject matter expert.

Give a Heavenly Welcome Email

why market your business with email

Once somebody signs up for an email list, they should accept a welcome email quickly. The more time that moves between the signup and the first email, the more suitable a recipient is to forget, lose interest, or become involved by your emails. And if this happens, they are likely going to unless

a) Neglect your emails

b) Consider them as spam.

Also, don’t neglect to add a “thank you” in your welcome email. Handing over an email address in today’s times is a huge step for many and giving them recognition is a great way to get your relationship started on the right base. Decide to continue helpful, kind, and friendly in these welcome emails. Adding views to your email list is exciting, but be careful not to take this as a green light to advance your product or service at full speed. Although some possibilities will directly sign up for your service or purchase your product quickly, most will expect you to feed an email relationship first. Why Market Your Business With Email

Forward Promotional Emails

forward promotional Emails

Although it’s engaging to jump in and start sending promotional emails right away, make sure you close accurate details and tactics before you really get long into promotional emails. A list of the types of promotional emails you may want to send:

  • Sales or discounts for your goods or service
  • Private events
  • Social media promotional campaigns
  • A customer center that showcases the power of our brand while not making the email about your product or service
  • Product news walks easily on this one; many product advertisement emails don’t maintain high engagement. Only send important updates when appropriate.

The kinds of promotional emails you send will change according to your business purposes and the resources you have prepared. Try to add education and purpose to your promotional emails whenever feasible. If you’re only promoting your business or brand, you will likely waste the attention of your recipients, and your engagement might begin to move.  Why Market Your Business With Email

 The Newsletter is Right for Your Program?

the newsletter is right for your program

Newsletters can be a strong way to market your business. But you just might as surely decide that a newsletter doesn’t fit with your content. For example, if you don’t issue educational items on a regular basis, it might be hard to pull together an important newsletter that your users find important. It might be sufficient to send one-off emails when you build a best practice model or a data-rich blog post. Market Business

If you do choose to go ahead with newsletters, you will need to strategize the timing and process of turning around this new content piece. It’s highly recommended that you keep your newsletters educational and community-minded. Email

Forward Win-Back Campaigns

forward win- back campaigns

Controlling your metrics and commitment levels will show a lot of insight into your email program. And one of the tougher truths to accept is that some groups just won’t engage with your emails. It may be because they forgot they signed up, don’t feel satisfied by your subject line, or just don’t prioritize your emails.

Whatever the reason, it’s necessary to eliminate unengaged users from your list. However, there is something you can work before you cut out email addresses from your list: send them a win-back or re-engagement email. Be honest with your recipient, tell them you’ve seen they haven’t engaged in a while and that this is a possibility for them to be classified from your email list. Business Market

Discover the Frequency Sweet Point by Testing

discover the frequency sweet point by testing

Email marketing can be a complete science as it is art. Most useful parts of email marketing remain to be one of the most strong marketing channels. We can include and test at an almost unlimited rate. To start out marketing your business with email don’t be scared to explore and turn up once in a while.

Make educated assumptions about your audience and their performance. But you won’t fully know until you try and include the results. Most elements of the email program are included and tested into each other. Moreover, it means you can always make changes that will continuously grow your program.

There are always more plans to test and ways to promote your program. Therefore, no best practice design or blog post will tell precisely how many emails should be sent every month. To strongly market your business the more data you collect, the more advance you may find email marketing purposes. 

WEmail
bulk sms
Why Market Your Business With Email
bulk sms
 

B2B Marketing, bulk emailing service provider in india, Content Marketing, Digital Marketing, Email Marketing, Email marketing service providers in india, Email Marketing Software, Email Marketing Tips, Email Spam, Mass Mailing Services

3 Advice to Improve Email Deliverability in Inbox

January 30, 2020

 Email Deliverability

 

 

improve email deliverability

Improve email deliverability

Various types of advice are flying around the internet which is informing business marketers about Email Deliverability. To avoid spam filters, we need to ensure top inbox placement hidden engagement metrics that keep email marketers up at night. And, yes there are some things we can do as a marketer to ensure top inbox placement.      email marketing india

Improve email deliverability

An email service provider (ESP) is providing services to us. Unless employed as the head of deliverability at a large corporation have the own, in-house email sending architecture. Besides, there is a lot of the advice is there for email deliverability which doesn’t apply to us. Also, building an understanding helps us to select the right email service provider.

 

Email deliverability is also known as “Inbox Placement” as it is an important topic. This tells us about the working of spam filters as well as tells us about the traveling of email on the internet. Additionally, this defines the 76 key terms of email deliverability.

Improve Email Deliverabilityimprove email deliverability

The Facts About Email Deliverability

 

  • It measures the chance of email to the recipient’s inboxes, not spam folders. This is called Inbox Placement. In addition, this examines technical factors that affect an email’s journey. It is done between pressing send and landing in inboxes.

Email Marketing India

  • With low deliverability, many messages are destroyed to the spam folder.

 

  • It is not similar to the delivery rate.

 

  • It helps in measuring the percentage of sent emails delivered to an inbox provider server.

Improve email deliverability

What Do You Understand by Spam in Email Marketing?

improve email deliverability

For understanding email deliverability firstly, we need to understand what is spam in Email Marketing? The First email came. Then came the spam after then spam filters. Therefore an email marketing service providers and inbox placement concerns came into existence. 

Ways

Spam is classified as an email needs to meet two criteria:

  1. It is outcast or undesirable. This means the recipient does not ask for the email.   
  2. It is sent in volume to various recipients because it is a commercial offer.

spam, ways, imorove email deliverabilityA recipient explains to us about spamming, not the sender. The signing of recipients in email marketing and after that forgetting about it is unfortunately still a type of spam because it is outcast. We need to provide the option of unsubscribing from the email list to every email which we send to our recipients. If an email is spam, decided by any contact and they have a quick and easy way to stop receiving emails from us.

As an email marketer, it is not your duty to decide whether your email is spam or not, this will be decided by the contacts.

improve email deliverability

An Email’s Long Journey in Inbox

 

 google.com, iPhone,    

Step 1: Clicking Send

We click send and the message leaves from the outbox. At this time, we need to compose a mailing and clicks send to distribute the message to different recipients waiting for it.

 

Step 2: Leaving the MTA (Message Transfer Agent)

The message is passed through outbound filters of MTA. Before the transfer of the message an agent (MTA) releases our email from the server or ESPs to the internet. It checks by internal filters. If ESP is not doing its job when it doesn’t have internal filters to set up for monitoring and catching spam.

 

Step 3: The Internet Travelling

Tiny bits of data have a journey of messages from router to router on the internet. Traveling from router to router the runner which carry message gets mixed with other types of email messages send around the world every day.

 

Step 4: Survive from Gateway Filter

ISP’s gateway filter checks the messages and enters the server or it rejects. It is the first step to filter our message which may encounter. Moreover, if it fails to guard this gate it may not be coming into the server of ISP’s.

ways

Step 5: Sorting with Internal Spam Filters

The message is passed through internal spam filters and is sent to the inbox spam folder or it rejects completely.

 

Step 6: Passing with Black-Box Filter

It is a personal filter that sort messages in the form of inbox or spam. Evens so, it functions at the level of the inbox and learned through recipients’ previous choices. Without a doubt, they are always machine-learning filters.

3 3 3 3 3 3 3 3 3

Step 7: Landing in the Inbox

The message is achieved with inbox placement. The message arrives when it expects to go. Whether the message is open by the recipient or not it is all up to us as a marketer.

in inbox in inbox    

 “Spam and Email Go Hand-In-Hand”   email filter

Improve email deliverability

For Getting Best Email Marketing Services in India – Do visit https://mailcot.com/

ways

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B2B Marketing, Digital Marketing, E-commerce Email Marketing, Email Hosting, Email Marketing, Email Marketing Software, Marketing Automation, Mass Mailing Services

What Is Bulk E-mail? – An Overview

January 16, 2020

Bulk E-mail

Bulk E-mail is a mail sent to a certain set of people. These mails are used to promote products or brands. The main aim of Bulk E-mail is to promote some brands or to make an interaction with users or clients.

Bulk Email

But why does this is trending in marketing strategies?

Bulk E-mail is an effective way by which a company reaches its customers by email services. It provides them good and specific information related to the brand product and services. Thus today every business wants to reach the target audience by less effort and low budget. Therefore mailcot services provide the best in class services to their clients.

What makes bulk email services more effective?

  • Personalized email

Design your email differently for the different people, so it can affect more than ordinary email personalized email help to connect with every individual customer which leads to improving communication between business and customers.

  • Targeted audience

Every other business wants to reach its target audience. So, bulk email services one of the services which help a business to reach the targeted audience by different services like promotional email and newsletter.

  • Campaign monitoring

Campaign monitoring is a global technology that provides an email marketing platform that is easy to use yet powerful. Monitoring and analyzing market campaign gives us the chance to dig in and see the actual performance. In the event when the level of success is low then we need to figure out the problem at that point we decide to reinvest in improving the campaign on to quit its focus on a new event.

  • Highest ROI

ROI, in other words, Return on investment of an email help to measure the performance of an email how it performs and how it’s able to connect with the customer at what cost and what results its gives to a business by its services.

  • No geographic boundaries

Email services enable a business to go and connect with the people worldwide which leads to generating large sales for the business product and services across the boundaries.

Types of Bulk E-mail:-

  • Promotional E-mails : 

Bulk email services use promotional email to promote the product by providing offers and discounts to customers to build awareness of the brand. Also, this type of email use to attract new customers.

  •  E-mail newsletter :

Email newsletter uses to communicate between business and customers related to the change and update in product and services. In addition, these mails provide time to time information to the customer for a good connection and awareness.

  • Acquisition E-mails :

This type of email is sent to acquire new customers. Thus these mails are used to share special offers to convince the potential customers to make a purchase.

  • Retention E-mails :

This type of mails is sent to existing clients to keep purchasing from your store. Thus these mails help to remind the existing customers.

B2B Marketing, Content Marketing, Email Marketing Tips

Competitive Email Marketing Tips for B2B Marketing

January 12, 2020

Introduction

Email marketing tips

email marketing tips, email marketing tips for b2b marketing, email marketing

Social media marketing and the content used, are excellent means for nurturing leads through the sales funnel but with limitations. These two have their own limitations. To get site content in front of leads requires high search rankings for relevant keywords. Similarly, social media posts have a short life span with a lot of competition.

There is no guarantee that the content published on these channels will discover. Therefore, email marketing is the way to increase the percentage that the content created will be consumed.

By adding email marketing tips or strategies of the modern world to existing lead nurturing efforts, one can deliver the right content, at the right time and at the right place. You can easily deliver personalized content directly to leads on a channel they monitor on a daily basis or actively.

6 Basic Tips For B2B Marketing

email marketing tips, email marketing tips for b2b marketing, email marketing tips for b2b marketer

Use the Account-Based Marketing Approach to Target

Today,s email marketing best strategies are less like social media marketing and more like account-based marketing. Instead of casting a wide net with an email blast, leads must be segmented into groups. Email blasts are dead. For nurturing leads, you must segment customers into groups according to their buying journey. This is simple if you have a list of contacts who’ve downloaded gated content. Try to determine particular positions in the buying journey or previous buying behavior that each piece of gated content caters to. And then follow up with individuals who have downloaded that content. Email marketing services help you to segment individuals and deliver emails according to their interests.    google 

 

Optimize Emails for Mobile

If emails forgo mobile optimization then you will definitely lose a huge portion of your audience. Most of the emails are opened on mobiles, there are a few percent of the audience who open emails on desktop. Structuring the content is important too. Always lead with the most important information to grab attention immediately. Use short and strong paragraphs for easy reading on mobile. On the top, you must include your call to action. Make sure buttons and links are big enough to tap easily.

 

Engage With Trigger-Based-Campaigns

Trigger-based email marketing automatically sends emails to individuals based on their actions. Trigger-based campaigns really shine in nurturing lead when you adopt a marketing automation platform. Email marketing tips for b2b marketing

For instance, trigger-based campaigns could send a welcome email, send a thank you email and send a reminder or discount code.

B2B Marketing

Personalize Emails

Personalized emails are more likely to be opened and will lead to more click rates. It is an effective means to build relations. For referring leads you should start with their names but there are many other ways to take personalization to a further step. Use DOB to send messages on their birthdays, send a thank you promotion message at that particular date on which the person subscribed and send messages from personal accounts instead of a business account. This will make the conversation more one-to-one.

email marketing tips

Customize Dynamic Content

It is also known as ‘smart content’. In dynamic content email displayed differently to each recipient based on collected data. The very first step is determining what data is important and to cater customers needs to utilize the data correctly. Like utilizing age, gender, etc will help you connect real contacts with buyers personas. This will be a guide to dynamic content decision making.     GOOGLE

email marketing tips for b2b marketing

Make Emails Interactive

An interactive email shows the functionality of the web page. It saves time on the recipient’s end and then they can respond instantly and easily. An interactive email will lead to an increase in sales and revenue.

Email marketing India         B2B Marketer      b2b business    email marketing service providers 

B2B Marketing 

B2B Marketing

Read more: https://mailcot.com/tips-for-effective-email-marketing/

B2B Marketing, Digital Marketing, E-commerce Email Marketing, Email Campaign, Email Hosting, Email Marketing, Email Marketing Software

Email Marketing Automation

January 11, 2020

How to engage with Email Marketing Automation

Email Marketing Automation as we all know that Email is one of the trendy ways to promote business nowadays.  E-mail Marketing is a trending strategy in the marketing world. E-mails are still the most efficient way for businesses to reach their customers. In other words, you can decide which email you want to send, at what time, and to whom. With the help of Email Marketing, you can promote your business. It is also Cost Effective, Fast, and Flexible way to do marketing as compare to Traditional Marketing.

What is E-mail Marketing Automation?

It is a way to create personalized, timely emails which send to someone when he/she take a specific action. Email marketing automation is a strategy that sees marketers send triggered or timed promotional emails to subscribers on their mailing list.

Email automation is all about making promotional campaigns an automated process. By using email marketing automation you can improve the sale of your business.

E-mail Marketing automation is all about triggers and actions. As a similarly specific event is occurred the related mails are delivered to the user.

These E-mails must be attractive to the user. This type of mail must be creative and also they can engage the user with the product.

Email Marketing Automation

Benefits of E-mail Marketing Automation:

  • It increases brand awareness.
  • Customization Marketing.
  • It helps to promote events.
  • Fast and Flexible way to deliver mails.
  • It reduces costs.
  • We can target a certain set of people.
  • We can monitor our campaign.
  • It helps to keep the customer updated.

For instance Email Automation you just need to be creative while designing your mail, and you can deliver the same quality of experience to your first and last customer.

And with the help of Email Marketing, you can reach the global audience.

In conclusion, Email Marketing Automation is one of the ways to interact with your customer on one to one basis. It will also improve your relationship with the customer.

 

B2B Marketing, Email Hosting, Email Marketing

2 Types Of Responsive Email Design and Best Practices

January 11, 2020

Image result for responsive email design

Responsive Email Design helps to send templates that can change depending upon the screen size they use. These emails always render correctly regardless of the device it is viewed on. As more web traffic continues to move to mobile, designing sites and experiences for different sized screens become more important. They use CSS media queries to produce two different copies that depend on the size of the user’s screen. Media queries will automatically adjust the emails copy layout, content and text size to the user’s device screen. There are more efforts required at the outset, but a good template should last for a time.

The trend towards Responsive Email Design began way back in 2010. Responsively designing began with the use of fluid grids, flexible images, and media queries and soon these CSS elements were welcomed into inboxes. They are all about providing content that is customized for users’ chosen devices.

” Design once, view appropriately everywhere.

What a great idea! “

2 types of responsive email design and best practices

2 Types of Responsive Email Design can be made in two ways:

 

It consists of a few different components: a few layouts that are often a single column scalable for all sizes large, attention-grabbing text, clickable call-to-action buttons. We can use this format to change with a minimal amount of coding effort.

It makes use of percentage-based sizing to automatically adjust the width of tables and images to the device’s screen size. We can use this format if we are not afraid of extra white space around the edges of our content.

Responsive Email Design Best Practices:-

 

Image result for best practices

  1. Stick to a single column layout. Less shifting and moving makes it easier for the audience to read the content.
  2. At a minimum, use 13-14 pt font for the body text and no smaller than 20 pt for the titles. This will make our email much more readable on a small screen.
  3. Place the most important call to action the most important information “above the fold”. It means the most important content readily available without making the audience scroll and finds it.
  4. Use smaller responsive images and make sure to use alt tags in case email client doesn’t load the images. This is also a best practice for accessibility.

 

B2B Marketing, Digital Marketing, Email Hosting, Email Marketing

Aware What Is Email Personalization ?

January 9, 2020

 

Personalization email is sent by companies using subscriber’s data. It provides them with more good offers and ensures a possitive communication experience. Personalization means a lot for email marketing. Since it allows us to send more relevant emails. Based on personal information that users regularly share when subscribing to an email newsletter. Therefore a wide range of options for personalized email is there. For instance, from mass emails and personalized subject lines to behavior-based trigger emails abandoned cart email, reactivation email, and birthday emails.

Personalization

Advantages Of Using personalization:-

 

advantages of email personalization

 

  • Boosts ROI– If we master personalization in our email campaigns, we can expect our revenue to increase by 5-15%.
  • Better Engagement- 91% of people are more likely to buy from companies because they send personalized emails.
  • Improves Sender Image- A high-level involvement of personalization adds to email marketing results in fewer spam problems and lower unsubscribes rates. It has a positive impact on our email delivery.
  • Motivate Users For Sharing Data- 83% of users want to share their data with brands because that enables personalization.
  • Increases Open Rates-Identified by the subject line. Personalized subject lines lead to 50% more opens.
  • Helps To Create Relevant Content- Company subscribers describe their products and services more creatively, engagingly and tailoring them to the right audience.

 To make Emails Personalized:-

 

to make emails personalized

 

  1. Segment Mailing List- Segmentation is a method to divide subscribers in different groups with common things like gender, age, location, etc.
  2. Personalize Subject Line- Add a subscriber’s name in the subject line as calling a person with a name. However, is a first step to build trust.
  3. Send Triggered Mail Based On Behaviour- Automated emails are triggered according to the user’s action. These emails tell people that we care about them and giving them a friendly feeling.
  4. Allow Subscribers To Set Preferences- Add preferences block in the email footer to gain credibility. It helps to build a trusting relationship with the audience.
  5. Inform Users About Privacy Policy- As a result, the confirmation email explains the way we use subscriber’s data.

 

 

B2B Marketing, Business, Digital Marketing, E-commerce Email Marketing, Email Campaign, Email Marketing, Mail Marketing

What is Automated Email Marketing?

January 9, 2020

Email marketing is not only important for the growth of your business but on the other hand, it is a way to make feel your customers more personalized and connected with your business. 

This makes Email marketing way more necessary from other marketing strategies.

Email marketing is one of the pivotal marketing trends in the era of online marketing.  

But let’s understand that why do you require “Automated email marketing for your business?” and “How does it affect the growth of your sale?”  So let’s take a closer look right away:-

What is Automated Email Marketing?

As the name implies, it is the process of sending emails to your customers automatically when an event or trigger has occurred. 

So let’s see an example which defines you that how does automated email marketing will help you to grow your business:-

“There is a businessman who has an interaction of around 100 people a day. And it maintains the data of their birth dates, anniversary, etc.

And there is also a businessman who has around the same number of interactions as the above businessman has. But it doesn’t keep the data of their birth dates, anniversary and all.

Slowly, the businessman who kept the data sends wishing emails to their customers who have their birthday and anniversary. This makes feel his customers more personalized and increases the chance of purchasing from his shop. But on the other hand, the other businessman lost his opportunity to make an impression on his customers. 

But, can you imagine how does this businessman able to send emails to his customers? 

This all done with the help of automated email marketing. This businessman has set triggered on the dates. Which makes it easier for a businessman to send the emails and increases the chance of purchasing percentage.”

By incorporating automated email marketing into your communication strategy, you know exactly when to send, what to send, and to whom to send. 

Through automated email marketing you can deliver the same great experience to your first email subscriber and the last. This helps you to save your time as you have to do work on the planning of your first email, and further, it will be delivered whenever the trigger occurs. 

Types of Automated Email Marketing:-

  • Event-Based Trigger Emails,
  • Drip Feed Email Content.

Event-Based Trigger Emails:

As the name implies, these emails are sent to your customer when an event has occurred/triggered. The events could be a particular occasion or an operation carried out by a user. The emails are auto-generated and sent to a subscriber list based on events like clicking on a purchase button or special occasions like the subscriber’s birthday.

Drip Feed Email Content:

Drip Marketing: Drip marketing is email marketing strategy composed of emails send at a particular time. The customer will receive timely emails until the campaign ends.

Drip campaigns are automated by email marketing automation. They will timely send emails to the customer. 

Drip campaigns is a good way to achieve the growth of the business. This will help to increase the interaction of user. 

Why Automated Emails are Important?

Following are the key point which defines why we use Automated Email for marketing purpose:

  • It Saves Time.
  • Helps to Increase the Sale.
  • It notifies the user about Transactions.

Following are some Email Marketing Automation tools which provide the facility to do automation of mail:

  • Mailcot,
  • Migomail,
  • Sendinblue,
  • Mailchimp,
  • Mailjet,
  • Drip,
  • Convertkit,
  • Infusionsoft, etc.

Automated Email Marketing

Automation of mail is useful for the growth of the business. As it helps to send the automated mails regarding the business purpose.

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About Exponent

Exponent is a modern business theme, that lets you build stunning high performance websites using a fully visual interface. Start with any of the demos below or build one on your own.

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