Posts by

Vmayo Team

Email Marketing

Transactional Emails That Every Email Marketer Should Know

May 3, 2018

 The Components of a Transactional Email

A transactional email (Email Marketing India), otherwise known as an operational email, is essentially a personalized email that’s system-triggered by a subscriber’s unique behavior during an online transaction (registration, form-fill, purchase, etc). Here are a few best practices to consider as you’re developing your Transactional Email Marketing Campaign:

  • Send it from a recognized ‘From’ address. No one likes seeing emails from do-not-reply@xyzdomain.com.
  • Use a subject line that clearly summarizes the purpose of the email. Avoid adding promotional language in the subject line or your email could be flagged as spam.
  • Write copy that acknowledges and thanks to the subscriber for their activity and conveys excellent customer service. While the CAN-SPAM act allows a transactional email to be used for promotions, the message of the email should primarily be transactional in nature.
  • Include a recognizable and clickable brand logo and incorporate your brand colors to boost brand recognition.
  • Use links that serve a specific purpose.
  • Be friendly, informative, and timely.

Email Marketing IndiaIf you aspire to join the 40% marketers who are sending transactional emails and seeing serious results. Then sending friendly, timely, and informative emails is a must. Here are six types of transactional emails you can send your subscribers based on their behavior:

Email Address Confirmation/Registration Emails

If a buyer subscribes to your newsletter, fills out a form, or registers for an event or webinar on your website, send them an email (Email marketing India) to confirm their action. This enhances the customer experience and sets the tone for building a trusting relationship. You can also use these emails as a double opt-in for subscribers to confirm their email address. Some businesses do this to confirm that subscribers enter a valid email address, which is a great way to keep your database clean.

Email address confirmation and registration emails ( Email Marketing India ) are also a great way to provide your subscribers with additional information they may need like your contact email, phone number, or social media profiles, and it opens the door for them to connect with you in different ways.

Password Resets

If your website has a portal for visitors to log into, make sure that when your subscribers request a password change, they receive timely, personalized, and clear instructions regarding the password reset procedure. Moreover, with the prevalence of phishing activities, adding a link or email where they can report unauthorized password requests strengthens your credibility. This email from Treehouse has clear instructions on how to perform a password reset, an alternate link, and a contact email for any issues that come up.

Order Confirmation Emails and Purchase Receipts

After subscribers make a purchase or register for a conference, follow up with an email (Email Marketing India) that confirms their order and includes their shipping information and tracking links when applicable. Buyers are often eager to view their order confirmation because it provides reassurance that their purchase was processed and gives them information on when they’ll receive their order.

Take advantage of your subscriber’s high level of engagement by showcasing customer testimonials or cross-selling relevant products, services, or events. In fact, Experian reports that transactional emails that include cross-selling items have 20% higher transaction rates than those without. Asking for referrals within the email (Email Marketing India). You can also use order confirmation emails to ask your subscribers for referrals. For example, Skillshare includes a referral code at the bottom of their receipts to encourage their subscribers to refer.

Feedback Emails (Email Marketing India)

There is always room for improvement. And one of the best ways to improve the customer experience is to understand how your buyers feel. Ask your subscribers for feedback directly based on the proper context. For e.g., after they book a trip from your website or 3-months into their software subscription. Since their feedback can be extensive, you may want to provide a CTA to a landing page to collect it.

Reactivation Emails

Reactivation emails sent to subscribers who have previously interacted with the brand but haven’t continued to engage. This could include consumers who abandon their shopping cart before making a purchase. Email subscribers (Email marketing India) who haven’t been opening your emails, or existing customers whose subscriptions are expiring soon. Target your offers based on each subscriber’s behavior and lifecycle stage.

Reactivation emails are a great way to keep your brand top-of-mind. You can take a humorous approach like send a clear-cut email that gets to the point like Apple Music.

Website/App Extension Emails

Increase engagement by bridging the divide between your different channels. By providing in-email functionality (Email Marketing India) that connects to your website or app, subscribers have the freedom to interact with you on their preferred device. For example, LinkedIn sends a CTA email when you receive a new LinkedIn invitation that is personalized and prompts the user to confirm the invitation.

No matter what industry you’re in, transactional emails can help you generate more revenue, build brand loyalty, and improve your email deliverability. Are you ready to take them on? Trigger away!

Email Marketing

Why Email Marketing Campaign works in India

April 26, 2018

When it comes to the universal question of how to reach hundreds and thousands of potential buyers in the lowest possible time, bulk email or email marketing India come across as the most desirable solution. This holds even more true in the context of small businesses in India. As Indian economy experiences a surge in the numbers of start-ups and small businesses, more and more email marketing campaigns are being launched to create brand awareness and recognition.

What makes email marketing campaigns in India really effective is the fact that the base of internet users in India has grown manifold. It is a country of young and aware internet users who actively engage with product information, services offered, sales and discounts and relevant business updates.

email marketing campaigns

Email Marketing campaign

Here some of the key benefits that good email marketing campaigns (Email Marketing India) can deliver.

1. Email marketing campaigns are highly cost-effective

For a small business, the cost is a major consideration. Email marketing campaigns simply work best for them. By launching your email marketing campaign under the supervision of a bulk email service provider you save money, time and effort. With email marketing services (Email Marketing India ) you avoid the cost of promotional materials like print, paper, ink and other such charges.

2. Email marketing campaigns are better targeted

Reaching out the right people is essential to any marketing strategy. Poor targeting means that your intended message sent to the wrong audience. Therefore ruining your whole marketing plan. With email marketing campaigns the chances of right targeting are the highest because mailing lists from mail houses are most reliable. You can segment your mailing list according to factors such as customers’ likes and dislikes, their buying behavior, etc. Thus ensuring that your prospects receive more personalized messages that have the information they would likely interested in. Today many effective email marketing software comes laden with such features that help you create efficient recipient segments and track performance of your email marketing campaign.

3. Email marketing campaigns deliver higher customer receptivity

You may involve television, radio, newspaper or other such mediums in your email marketing campaign. However, how high are the chances that your message get ‘actively’ registered in the prospects’ mind? People may or may not notice an advertisement on TV, radio or newspaper. But they surely go through their emails. Email marketing services (Email Marketing India) can surely have a better effect. Although it is customer’s decision to pursue your offer or not. They will surely get to know about you and your business.

4. Email marketing campaigns run on their own

Another great aspect of email marketing campaigns is that they run by themselves. Readers or viewers themselves take the initiative to know more about your business and offerings. Opt-in emails come as newsletters, promotions, special offers, etc. and requested by internet users on websites they visit. If any customer no longer wishes to receive such emails, he can simply opt out from mailing lists. Opt-in and opt-out mailing help deliver your business messages to the prospects without wasting your time and efforts.

For more information about Email Marketing Campaigns, You can check- Mailcot, Rccess, and Telcob.

Email Marketing

Email Marketing Advantages 2018

April 25, 2018

[:en]

Email Marketing Advantages 2018

Here’s some Email Marketing Advantages 2018 that you need to know :

At this point, an email is a form of communication that’s largely taken for granted. With more communication channels and social media sites than ever before, it seems easy to discount email as an outdated method of reaching users and customers. The fact is, this idea couldn’t be further from the truth.
Despite the popularity of other types of communication, email marketing is still any successful business.
But Why is email so important? Why is it a marketing strategy that you need to take advantage of? Below, I have compiled some of the biggest reasons email marketing is the success of your business in 2017, and why it’s not going anywhere soon:

Email Marketing is Measurable

Email Marketing Advantages 2018

In a way that direct, mail or other forms of marketing can never hope to be, Promotional email marketing allows you to determine a tangible return on investment for all of your efforts. Through email marketing, you can track who has opened your message. I.e. what mail client they use, when they engaged with your message, and what link they’ve clicked on.

Email Marketing is Customization

Rather than just guessing at what message is going to resonate with the most people. So, You can segment your recipients and use substitution tags to communicate directly with your readers. This allows you to connect with them in a more personal way and drive higher engagement. To learn more about

How to segment your email list.

Email is What Your Recipients are Expecting
According to Adobe’s email marketing study, 63% of customers still prefer to receive marketing promotions and offers through email. This means that customers are not only expecting your messages, they want them! Make sure you’re providing visitors to your site with an option to subscribe to your messages, and then provide an email preference center so you know exactly which emails they’re going to open.

Email is Mobile

Email Marketing Advantages 2018

Our Customer at an estimate that about 53% of all people check their email on their phone, which means customers are checking email and shopping online anytime it’s convenient. As a marketer, you have the opportunity to create messages for the mobile experience and target people whenever they check their inbox.
Marketing email is no longer and it’s definitely not “spam”. It’s simply promotional material your recipients are expecting in their inbox. If you haven’t already, it’s time to get started creating a modern, impactful email marketing program.

For more information about Email Marketing Implementation Tips, You can check- Mailcot, Rccess, and Telcob.[:gb]

Email Marketing Advantages 2018

Here’s some Email Marketing Advantages 2018 that you need to know :

At this point, an email is a form of communication that’s largely taken for granted. With more communication channels and social media sites than ever before, it seems easy to discount email as an outdated method of reaching users and customers. The fact is, this idea couldn’t be further from the truth.
Despite the popularity of other types of communication, email marketing is still any successful business.
But Why is email so important? Why is it a marketing strategy that you need to take advantage of? Below, I have compiled some of the biggest reasons email marketing is the success of your business in 2017, and why it’s not going anywhere soon:

Email Marketing is Measurable

Email Marketing Advantages 2018

In a way that direct, mail or other forms of marketing can never hope to be, Promotional email marketing allows you to determine a tangible return on investment for all of your efforts. Through email marketing, you can track who has opened your message. I.e. what mail client they use, when they engaged with your message, and what link they’ve clicked on.

Email Marketing is Customization

Rather than just guessing at what message is going to resonate with the most people. So, You can segment your recipients and use substitution tags to communicate directly with your readers. This allows you to connect with them in a more personal way and drive higher engagement. To learn more about

How to segment your email list.

Email is What Your Recipients are Expecting
According to Adobe’s email marketing study, 63% of customers still prefer to receive marketing promotions and offers through email. This means that customers are not only expecting your messages, they want them! Make sure you’re providing visitors to your site with an option to subscribe to your messages, and then provide an email preference center so you know exactly which emails they’re going to open.

Email is Mobile

Email Marketing Advantages 2018

Our Customer at an estimate that about 53% of all people check their email on their phone, which means customers are checking email and shopping online anytime it’s convenient. As a marketer, you have the opportunity to create messages for the mobile experience and target people whenever they check their inbox.
Marketing email is no longer and it’s definitely not “spam”. It’s simply promotional material your recipients are expecting in their inbox. If you haven’t already, it’s time to get started creating a modern, impactful email marketing program.

For more information about Email Marketing Implementation Tips, You can check- Mailcot, Rccess, and Telcob.[:au]

Email Marketing Advantages 2018

Here’s some Email Marketing Advantages 2018 that you need to know :

At this point, an email is a form of communication that’s largely taken for granted. With more communication channels and social media sites than ever before, it seems easy to discount email as an outdated method of reaching users and customers. The fact is, this idea couldn’t be further from the truth.
Despite the popularity of other types of communication, email marketing is still any successful business.
But Why is email so important? Why is it a marketing strategy that you need to take advantage of? Below, I have compiled some of the biggest reasons email marketing is the success of your business in 2017, and why it’s not going anywhere soon:

Email Marketing is Measurable

Email Marketing Advantages 2018

In a way that direct, mail or other forms of marketing can never hope to be, Promotional email marketing allows you to determine a tangible return on investment for all of your efforts. Through email marketing, you can track who has opened your message. I.e. what mail client they use, when they engaged with your message, and what link they’ve clicked on.

Email Marketing is Customization

Rather than just guessing at what message is going to resonate with the most people. So, You can segment your recipients and use substitution tags to communicate directly with your readers. This allows you to connect with them in a more personal way and drive higher engagement. To learn more about

How to segment your email list.

Email is What Your Recipients are Expecting
According to Adobe’s email marketing study, 63% of customers still prefer to receive marketing promotions and offers through email. This means that customers are not only expecting your messages, they want them! Make sure you’re providing visitors to your site with an option to subscribe to your messages, and then provide an email preference center so you know exactly which emails they’re going to open.

Email is Mobile

Email Marketing Advantages 2018

Our Customer at an estimate that about 53% of all people check their email on their phone, which means customers are checking email and shopping online anytime it’s convenient. As a marketer, you have the opportunity to create messages for the mobile experience and target people whenever they check their inbox.
Marketing email is no longer and it’s definitely not “spam”. It’s simply promotional material your recipients are expecting in their inbox. If you haven’t already, it’s time to get started creating a modern, impactful email marketing program.

For more information about Email Marketing Implementation Tips, You can check- Mailcot, Rccess, and Telcob.[:in]

Email Marketing Advantages 2018

Here’s some Email Marketing Advantages 2018 that you need to know :

At this point, an email is a form of communication that’s largely taken for granted. With more communication channels and social media sites than ever before, it seems easy to discount email as an outdated method of reaching users and customers. The fact is, this idea couldn’t be further from the truth.
Despite the popularity of other types of communication, email marketing is still any successful business.
But Why is email so important? Why is it a marketing strategy that you need to take advantage of? Below, I have compiled some of the biggest reasons email marketing is the success of your business in 2017, and why it’s not going anywhere soon:

Email Marketing is Measurable

Email Marketing Advantages 2018

In a way that direct, mail or other forms of marketing can never hope to be, Promotional email marketing allows you to determine a tangible return on investment for all of your efforts. Through email marketing, you can track who has opened your message. I.e. what mail client they use, when they engaged with your message, and what link they’ve clicked on.

Email Marketing is Customization

Rather than just guessing at what message is going to resonate with the most people. So, You can segment your recipients and use substitution tags to communicate directly with your readers. This allows you to connect with them in a more personal way and drive higher engagement. To learn more about

How to segment your email list.

Email is What Your Recipients are Expecting
According to Adobe’s email marketing study, 63% of customers still prefer to receive marketing promotions and offers through email. This means that customers are not only expecting your messages, they want them! Make sure you’re providing visitors to your site with an option to subscribe to your messages, and then provide an email preference center so you know exactly which emails they’re going to open.

Email is Mobile

Email Marketing Advantages 2018

Our Customer at an estimate that about 53% of all people check their email on their phone, which means customers are checking email and shopping online anytime it’s convenient. As a marketer, you have the opportunity to create messages for the mobile experience and target people whenever they check their inbox.
Marketing email is no longer and it’s definitely not “spam”. It’s simply promotional material your recipients are expecting in their inbox. If you haven’t already, it’s time to get started creating a modern, impactful email marketing program.

For more information about Email Marketing Implementation Tips, You can check- Mailcot, Rccess, and Telcob.[:]

Email Marketing

Optimize Email Template Newsletter for Mobile Devices

April 22, 2018

[:en]Nowadays the Internet users prefer to check their inboxes on mobile devices gradually moving away from desktops. If an email is difficult to read on a smartphone and one has to scroll or zoom too much, it will more likely be closed.

Responsive Email Template along with the specific structure of the elements are needed for the email to be displayed correctly on mobile devices. In this entry, we are going to discuss which newsletter elements to optimize for mobile users’ convenience.

An Email Template with responsive layout changes its size and structure in real time depending on the device screen size and browser. One of the ways to make an Email Template responsive is to use HTML-code. It defines the screen size and chooses the corresponding size of the template.

Generally, the responsive Email Template works the same as for ordinary websites with the help of CSS media queries rules. Just responsive layout is not enough, because one has to structure the elements of the email for convenient review and click on the smartphone. The following is on that matter.

Preheader

There is more space for a preheader than for a title on a mobile device screen. Make maximal use of it and optimize the preheader copy. There should be no links or meaningless text like “Don’t see images?” or “Link to the web-version”. Start the copy from the title or greetings or even combine these two.

Template

Many columns with rubrics create an informational overload, make it impossible to navigate as well as to move from one information block to another.

One-column layout simplifies the readability, design and allows focusing on the main content.

Simplify navigation as much as possible, don’t include the website sections into the header. But there always should be the brand logo with the link to the site as it ensures the brand recognition.

Optimal Email Template width is 600 px for a desktop and 320 px for mobile devices.

Typography

One should strike a balance between the font size of the title and the text, for instance, 22-24 px for the title and 14-16 px for the text correspondingly. A too small font is difficult to read on a mobile device screen. Avoid hyphenation as well.

Content

The space of a mobile device screen limits the possibilities for placing as many contents as possible, so add only the most important information. For example, in promotional emails, it’s advisable to cut the quantity of the goods.

Follow these tips, but remember to check the display of an email on different devices. Mailcot Email constructor allows this function or you can use ready-made free responsive templates.[:gb]Nowadays the Internet users prefer to check their inboxes on mobile devices gradually moving away from desktops. If an email is difficult to read on a smartphone and one has to scroll or zoom too much, it will more likely be closed.

Responsive Email Template along with the specific structure of the elements are needed for the email to be displayed correctly on mobile devices. In this entry, we are going to discuss which newsletter elements to optimize for mobile users’ convenience.

An Email Template with responsive layout changes its size and structure in real time depending on the device screen size and browser. One of the ways to make an Email Template responsive is to use HTML-code. It defines the screen size and chooses the corresponding size of the template.

Generally, the responsive Email Template works the same as for ordinary websites with the help of CSS media queries rules. Just responsive layout is not enough, because one has to structure the elements of the email for convenient review and click on the smartphone. The following is on that matter.

Preheader

There is more space for a preheader than for a title on a mobile device screen. Make maximal use of it and optimize the preheader copy. There should be no links or meaningless text like “Don’t see images?” or “Link to the web-version”. Start the copy from the title or greetings or even combine these two.

Template

Many columns with rubrics create an informational overload, make it impossible to navigate as well as to move from one information block to another.

One-column layout simplifies the readability, design and allows focusing on the main content.

Simplify navigation as much as possible, don’t include the website sections into the header. But there always should be the brand logo with the link to the site as it ensures the brand recognition.

Optimal Email Template width is 600 px for a desktop and 320 px for mobile devices.

Typography

One should strike a balance between the font size of the title and the text, for instance, 22-24 px for the title and 14-16 px for the text correspondingly. A too small font is difficult to read on a mobile device screen. Avoid hyphenation as well.

Content

The space of a mobile device screen limits the possibilities for placing as many contents as possible, so add only the most important information. For example, in promotional emails, it’s advisable to cut the quantity of the goods.

Follow these tips, but remember to check the display of an email on different devices. Mailcot Email constructor allows this function or you can use ready-made free responsive templates.[:au]Nowadays the Internet users prefer to check their inboxes on mobile devices gradually moving away from desktops. If an email is difficult to read on a smartphone and one has to scroll or zoom too much, it will more likely be closed.

Responsive Email Template along with the specific structure of the elements are needed for the email to be displayed correctly on mobile devices. In this entry, we are going to discuss which newsletter elements to optimize for mobile users’ convenience.

An Email Template with responsive layout changes its size and structure in real time depending on the device screen size and browser. One of the ways to make an Email Template responsive is to use HTML-code. It defines the screen size and chooses the corresponding size of the template.

Generally, the responsive Email Template works the same as for ordinary websites with the help of CSS media queries rules. Just responsive layout is not enough, because one has to structure the elements of the email for convenient review and click on the smartphone. The following is on that matter.

Preheader

There is more space for a preheader than for a title on a mobile device screen. Make maximal use of it and optimize the preheader copy. There should be no links or meaningless text like “Don’t see images?” or “Link to the web-version”. Start the copy from the title or greetings or even combine these two.

Template

Many columns with rubrics create an informational overload, make it impossible to navigate as well as to move from one information block to another.

One-column layout simplifies the readability, design and allows focusing on the main content.

Simplify navigation as much as possible, don’t include the website sections into the header. But there always should be the brand logo with the link to the site as it ensures the brand recognition.

Optimal Email Template width is 600 px for a desktop and 320 px for mobile devices.

Typography

One should strike a balance between the font size of the title and the text, for instance, 22-24 px for the title and 14-16 px for the text correspondingly. A too small font is difficult to read on a mobile device screen. Avoid hyphenation as well.

Content

The space of a mobile device screen limits the possibilities for placing as many contents as possible, so add only the most important information. For example, in promotional emails, it’s advisable to cut the quantity of the goods.

Follow these tips, but remember to check the display of an email on different devices. Mailcot Email constructor allows this function or you can use ready-made free responsive templates.[:in]Nowadays the Internet users prefer to check their inboxes on mobile devices gradually moving away from desktops. If an email is difficult to read on a smartphone and one has to scroll or zoom too much, it will more likely be closed.

Responsive Email Template along with the specific structure of the elements are needed for the email to be displayed correctly on mobile devices. In this entry, we are going to discuss which newsletter elements to optimize for mobile users’ convenience.

An Email Template with responsive layout changes its size and structure in real time depending on the device screen size and browser. One of the ways to make an Email Template responsive is to use HTML-code. It defines the screen size and chooses the corresponding size of the template.

Generally, the responsive Email Template works the same as for ordinary websites with the help of CSS media queries rules. Just responsive layout is not enough, because one has to structure the elements of the email for convenient review and click on the smartphone. The following is on that matter.

Preheader

There is more space for a preheader than for a title on a mobile device screen. Make maximal use of it and optimize the preheader copy. There should be no links or meaningless text like “Don’t see images?” or “Link to the web-version”. Start the copy from the title or greetings or even combine these two.

Template

Many columns with rubrics create an informational overload, make it impossible to navigate as well as to move from one information block to another.

One-column layout simplifies the readability, design and allows focusing on the main content.

Simplify navigation as much as possible, don’t include the website sections into the header. But there always should be the brand logo with the link to the site as it ensures the brand recognition.

Optimal Email Template width is 600 px for a desktop and 320 px for mobile devices.

Typography

One should strike a balance between the font size of the title and the text, for instance, 22-24 px for the title and 14-16 px for the text correspondingly. A too small font is difficult to read on a mobile device screen. Avoid hyphenation as well.

Content

The space of a mobile device screen limits the possibilities for placing as many contents as possible, so add only the most important information. For example, in promotional emails, it’s advisable to cut the quantity of the goods.

Follow these tips, but remember to check the display of an email on different devices. Mailcot Email constructor allows this function or you can use ready-made free responsive templates.[:]

Email Marketing, Marketing Automation

The First-Rate Stored Personal in Email Marketing

April 20, 2018

The first-rate stored personal in email marketing

Within the email industry, mailcot is widely identified as a leading transactional email company. Our reputation round transactional email once in a while overshadows the truth that mailcot also powers email marketing programs for a few of the most state-of-the-art, maximum-scale entrepreneurs within the global. In fact, greater than half of the ten billion emails we ship each month are marketing emails.

During the last several years, we’ve visible more and more foremost B2C brands flow their advertising programs from traditional email carrier vendors to mailcot. Why are these customers transitioning from conventional marketing software program to mailcot’s platform? The answer is that they see mailcot presenting a higher manner to make sure transport of the proper message, to the proper recipient, at the proper time.

Greater powerful focused on and personalization

Present day email marketing is facts-pushed and rather personalized to every person recipient. Manufacturers and shop wealthy information about their users—such things as demographics, engagement history, and purchase/activity history—in numerous internal databases. To correctly leverage this consumer information and create personalized content, customers ought to push facts among their inner records warehouses and their e-mail machine, and programmatically generate electronic mail content.

With many structures, syncing and merging person statistics into focused campaigns is bulky and slow. Also, it is necessary that all the information has batched in a regular i.e. in an hour /day /months. Even for optimized messages for hundreds of lots, or thousands and thousands of recipients at a time. The end result is both behind schedule campaigns,

Campaigns with less personalization

Mailcot’s present-day API architecture allows each non-stop low-latency records syncing and speedy programmatic message era at excessive-scale. This empowers top B2C brands to ship distinctly-targeted offers, digests, engagement emails, and different campaigns to their users.

Faster advertising speed

Other challenge for email marketers is, many ESP systems don’t offer email marketing campaign reporting on a timely foundation. Customers wait hours, days, and in intense instances weeks to acquire campaign performance information. Extra over, the layout wherein this performance information is received is not usually without problems. Therefore, marketing campaign new release and optimization cycles suffer.

Mailcot presents customers with real-time email analytics through webhook, displaying deliveries, bounces, opens, clicks, and greater all the way down to the person recipient degree. Such information can easily drop into customer’s databases as well as API systems, allowing the email crew to speedy examine marketing campaign overall performance, check and iterate messaging and segmentation, and pick out opportunities for new campaigns.

Greater dependable and timely deliverability

As once the campaign generated. And the speed i.e. arrives in recipient’s inbox. Even, that is also important to get emails in the inbox. Speedy transport can provide a tremendous advantage over competitors Those are competing for each other for sharing their products or services. Conversely, gradual delivery will become a competitive legal responsibility.

Email Marketing, Marketing Automation

Utilize Email Marketing for your Business: Key Benefits of Email Marketing

April 20, 2018

Email marketing presents extra possibilities to your business and drives a better return on investment. With email marketing, your enterprise can create deeper relationships with a much wider target audience at a fraction of the price of conventional media.

Reasons Why You Should Start An Email Marketing Campaign

Email marketing is centered

Email marketing solves all the inherent troubles of non-centered marketing. long gone are the days of putting an advertisement on tv, on a diner placemat, or in a periodical without a control of who will see it. With email advertising, you’ve got the capability to control precisely who sees an email through segmenting your contacts primarily based on their lead reputation, demographics, region or every other record. targeting emails ensure that your audience receives content properly, especially to his/her needs. Hence it makes simple to personalize your message for every purchaser, fostering a higher conversion price.

Increases Brand Awareness

With each email sent, consumers exposed to your business and your brand. With strategic planning, smart design, and targeted content, your business will consistently build value. In doing so, you stay top-of-mind with your audience. Then, when a customer needs products or services, your business stands a much better chance of turning those leads into clients and clients into loyal customers.

Easily Shareable

There aren’t many kinds of marketing as easy to share as email marketing. So with the easy click of the forward button, subscribers can share your deals, offers, and news with their friends. Subscribers who share your emails are acting as brand advocates. Therefore, while a subscriber stocks an email with friends, your brand gains extra exposure and credibility.

Cost-effective

Perhaps the most appealing advantage of email marketing is the return on investment. No print costs, no postage fees, no advertising rates. So It is as affordable as marketing gets. According to the Direct Marketing Association, it brings in $40 for every $1 spend, outperforming search, display, and social marketing.

In today’s digital world, email marketing tends to take a backseat. However, if you haven’t taken into consideration email marketing for your enterprise already, now is the time. It is a targeted, shareable, credible, measurable, and cost-effective tool overlooked by many.

1 2 … 41 42 43 44 45 … 52 53
Categories
Tags
Advantages Of Email Marketing affordable email marketing AI based Email Marketing Attractive Email Marketing Benefits of marketing automation Best Bulk Email Company Best Bulk Email Service Best Bulk Email Services Best email marketing best email marketing automation best email marketing service provider Best Email Marketing Services Best Email Marketing Solution Best Email Marketing Solutions Best Email Marketing Tips 2018 Best Email Service Provider Bulk Email Services Digital Marketing Effective Email Marketing Campaign Email email automation Email Automation platform email marketing Email Marketing Automation email marketing campaign Email Marketing campaigns Email Marketing India Email Marketing In India Email Marketing Service Email Marketing Services Email Marketing services in India Email Marketing solution Email marketing solutions Email Marketing tips Email Services Email services provider lead generation Lead Nurturing lead nurturing platform Mailcot Marketing Marketing Automation Marketing Automation Platform SMTP Server for Email Marketing Transactional Email service

Daily. Someday is not a day of the week. Class aptent taciti.
[contact-form-7 id=”35309″ title=”Subscribe To Our Newsletter”]

About Exponent

Exponent is a modern business theme, that lets you build stunning high performance websites using a fully visual interface. Start with any of the demos below or build one on your own.

Get Started
Important Recommendation
Privacy Settings
We use cookies to enhance your experience while using our website. If you are using our Services via a browser you can restrict, block or remove cookies through your web browser settings. We also use content and scripts from third parties that may use tracking technologies. You can selectively provide your consent below to allow such third party embeds. For complete information about the cookies we use, data we collect and how we process them, please check our Privacy Policy
Youtube
Consent to display content from Youtube
Vimeo
Consent to display content from Vimeo
Google Maps
Consent to display content from Google
Spotify
Consent to display content from Spotify
Sound Cloud
Consent to display content from Sound
Save