- Connect : Email
- Sales: sales@vmayo.com
- Support: support@vmayo.com
- Billing: billing@vmayo.com
- CALL : Call now
- USA: +1-510-4435113
- UK : +44-1258808421
- India: +91-141-3568247
1. Emails Will Have More Interactivity
As the buying experience gets closer and closer to an all-in-one sort of deal in email, the interactivity of emails is going to take off. With more and more customers using their phones for everything, we’ll start see amazing mobile experiences geared toward doing as much in the email as possible. But this isn’t to say that it’s a mobile-only world. Optimizing the mobile experience is a win for all devices.
When we say “more interactivity,” we’re talking more than just CTAs that take you to sale pages or gift guides. You’ll actually be able to peruse brand goods or edit carts all from your inbox.
Which, of course, means …
2. Email Design Is Going To Evolve
To accommodate this more interactive experience, the email design is going to be dialed up to 11. Amazing coding in email allows for brands to provide that more immersive experience — pretty much providing a webpage in the subscribers’ email. In 2017, we’re going to see design implements such as:
- Timers: We’ve seen them more prevalent in 2016, and we only expect to see them take off in 2017. The timer creates that sense of urgency, which helps with conversion rates.
- Accordions: Although we said emails are going to be like smaller webpages, there’s still that whole space issue designers have to deal with. Accordion menus in emails help solve for that by providing a variety of options while having the condensing mechanism.
- Sliders/Banners: Sliders and banners are another way to put a lot into your messaging while saving on space. However, whereas the accordion was more of an optional deal for subscribers, sliders and banners can act automatically.
Now this leads us to …
3. Time To Get Hyperpersonalized
With all the evolution in email design we’re about to have, it’s time to really drill down in personalizing as much of the message as possible. The more unique the email experience becomes for a customer, the greater chance you have of making a conversion.
While batching and blasting isn’t going anywhere — even though we would love for it to disappear entirely — this method of subscriber outreach is going to continue to generate less and less revenue compared to emails that actually feel like they were created for a specific subscriber.
Brands have all the data they need to make it happen. Comb through it, segment accordingly, run your tests, and create truly amazing emails that will generate revenue and boost ROI.
Related Posts

Why Need Email Marketing For Hospitals?
Hospitals Typically are one of the largest business industry of the world. Hospitals do have multiple marketing channels and there would be some other objectives where Email Marketing for Hospitals could be effective. To make…
- August 10, 2019
- 2 mins read

Retention Email Marketing : Reduce Your Churn Rate by Emails
Is your business growth reducing? Did you know retention email marketing? How to reduce the churn rate of your business? So, read the blog “retention email marketing : reduce your churn rate by emails”, You…
- July 19, 2019
- 3 mins read
Recent Posts
Recent Comments
Archives
- August 2019
- July 2019
- June 2019
- May 2019
- April 2019
- March 2019
- February 2019
- January 2019
- December 2018
- November 2018
- October 2018
- September 2018
- August 2018
- July 2018
- June 2018
- April 2018
- March 2018
- February 2018
- January 2018
- December 2017
- November 2017
- October 2017
- September 2017
- July 2017
- June 2017
- May 2017
- April 2017
- December 2016
- February 2016
- January 2016
- February 2015
- January 2015
Categories
- Accounting Services
- Affiliate Marketing
- Amazon Marketplace Management
- Artificial intelligence
- Best Cloud Telephony
- Best Cloud Telephony Service
- Blog
- Blog SEO
- Bulk Email Marketing Srvices
- Business Branding
- Call Center Services
- Campaign Management
- Cash Flow
- CCTV Monitoring Services
- Churn Rate
- Cloud Services
- Cloud Telephony
- Content Marketing
- Conversion Optimization
- Creative
- Custom Software
- Customer Intelligence
- Cyber Security
- Cyber Security Spam
- Devices And Tools
- Digital Intelligence
- Digital Marketing
- E-commerce Marketig
- E-commerce Marketing
- Ecommerce Marketing
- Educations Marketing Sector
- Election Campaigns
- Email Marketing
- Email Marketing for Hospitals
- Email Support Services
- Enterprise Solutions
- Facebook Marketing
- Financial Services
- General
- Google Tools
- Inbound Call Center
- Infrastructure Management
- Insights
- Inspirational Quotes
- Invoice Processing
- Loan Processing Support
- Marketing
- marketing Automation
- Marketplace Management
- Mobile Development
- Mobile Marketing
- Mortgage Loan Processing
- National Icon Award 2018
- Offers
- On-Page SEO
- Online Marketing
- Outbound Call Center
- Outsourcing
- Payroll Processing Services
- Post-closing Support
- QuickBooks Accounting
- Restaurant Management
- Retail Management
- Retention Email Marketing
- Retention Marketing
- Retention Marketing Tool
- Salesforce Consulting Service
- Salesforce Solutions
- SAP Services
- Search Engine Optimization
- SEO Blogs
- SEO Technique
- SEO Tips 2019
- Server Optimization
- SMS Reminders
- social bookmarking sites 2019
- social media marketing
- Software Development
- Software Testing
- Tech
- Technology
- Telemarketing Service
- Telemarketing Services
- Telephony Service
- Uncategorized
- Virtual Reality
- Virtual Receptionist
- World